1 - 28-ounce can whole tomatoes, including juice
1 small yellow onion, peeled and roughly chopped
1 or 2 jalapeno peppers, de-stemmed and roughly chopped, remove seeds.
3 cloves garlic, peeled and finely chopped
1 1/2 teaspoons ground cumin, to taste
1 1/2 teaspoons salt, or to taste
1/4 to 1 teaspoon granulated sugar / caster sugar
1 or 2 handfuls cilantro leaves, discard stems
3 tablespoons lime juice
3/4 cup corn, optional
3/4 cup canned black beans, drained and rinsed, optional
corn chips, for serving
1. Add all ingredients (except optional corn and beans) to the canister of a blender or food processor in the order listed.
2. Pulse or blend on high power until texture is as smooth as desired. Taste the salsa and based on personal preference tweak as necessary.
3. Optionally stir in the corn and black beans. Transfer to airtight container and serve immediately with chips.